After many appreciations and accreditations obtained throughout Europe, the Halal Certification has been welcomed in Lithuania too. Lots of businessmen showed a deep interest towards a steadily growing market capable of offering huge economic opportunities in a sector yet to be approached and discovered by many. The Halal Certification – what it is, how companies can obtain it and how it can help companies to expand their business – was at the centre of discussions at the event “La Dolce Vita”. It was a business-to-business event focused on promoting the best of the Italian products, organized by Infotrade (a company dealing with the promotion of events and the advisory for internationalization). More than 100 companies of several sectors attended the event. The Halal Certification was discussed in some workshops held during the event; notably, one of them was held by the Halal International Authority (HIA) and it pinpointed on the Halal Certification and its market opportunities. The HIA speaker was Dr. Mr. Fabio Spilotros, the Commercial Division Manager of the Halal International Authority (the only Italian officially recognized member of the World Halal Food Council, that is the world’s highest Authority dealing with the Halal Certification of food products and services, consistently with the Islamic Standards).
Mr. Spilotros confirmed the huge interest of the companies which attended the conference towards the Halal Certification; particularly, the Baltic region actually represents a profitable area thanks to several factors, i.e. the positive economic growth rates, the good vitality of markets, the ultimate geographic position with regards to the Scandinavian countries, Mr. Spilotros added. The participation of many small and medium companies to the Fair Litexpo allowed them to get in touch with the Halal Certification. This Certification can offer those companies affected by the economic crisis a solid chance to boost their business activities, since the Halal market is worth three billion Us dollars per year, with a 15% of annual growth. These figures do not include the Muslim consumers’ market, which are about two billion people. The economic sectors to be targeted by Lithuanian companies can range from food & beverage to clothing, from tourism to pharmaceutics, from cosmetics to body care products.
Mr. Spilotros continued confirming that “all the participating companies have an ideal profile apt to take advantage of the internationalization process promoted by HIA itself; together with companies, lots of academic students and advisors showed much interest towards the Halal certification and the procedures necessary to get it”.
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